IDW Italia Blog

  • Neuro-Interior Design: Designing for the Brain (Not for the Photo)
    Day
    2/06/2026 Neuro-Interior Design: Designing for the Brain (Not for the Photo)

    For a long time, interior design spoke mainly to the eye. Color palettes, shapes, surfaces, composition. A space was judged — and often rewarded — for how well it appeared: cleaner, more photogenic, more “resolved”.Today, that logic is starting to show its limits.
Because a home is not an image. It is an environment we inhabit for hours every day — a continuous system of stimuli that affects focus, energy, mood, and the quality of rest.

  • The End of the Open Space: The Return of Thresholds
    1/30/2026 The End of the Open Space: The Return of Thresholds

    For years, open-plan living symbolized contemporary domestic design: fluid, bright, without barriers.
A response to the desire for freedom, openness, and visual continuity.Today, that promise is being reconsidered.
In 2026, many projects mark a shift — not a rejection of open space, but its critical evolution. The return of thresholds.

  • Interiors That Age Well: Designing Spaces Beyond Trends
    1/23/2026 Interiors That Age Well: Designing Spaces Beyond Trends

    One of the most underestimated challenges in contemporary design is time.
Not the time required to design a space, but the time the space must endure: years of daily life, change, wear, and transformation.

  • Post-Minimalism: After Emptiness, Presence
    1/16/2026 Post-Minimalism: After Emptiness, Presence

    For over a decade, minimalism dominated interior design language. White spaces, smooth surfaces, carefully reduced objects.
An aesthetic born as a response to excess, bringing order, clarity, and visual discipline.

  • Living as a Cultural Act: When the Home Becomes a Position
    1/09/2026 Living as a Cultural Act: When the Home Becomes a Position

    In recent years, the home has stopped being a simple functional container.
It has become an extension of how we think, how we experience time, and how we relate to the world. Living today is a cultural act — a conscious choice that reflects values, priorities, and pace of life. It’s no longer just about aesthetics. It’s about position.

  • The Aesthetics of Ritual: How Design Shapes Everyday Habits
    1/02/2026 The Aesthetics of Ritual: How Design Shapes Everyday Habits

    Homes have become more than places — they have become temporal landscapes.
Design is shifting from objects to gestures, from furniture to the choreography of daily life.

  • The Material of the Future: Ultra-Thin Surfaces and Advanced Finishes
    12/19/2025 The Material of the Future: Ultra-Thin Surfaces and Advanced Finishes

    Material innovation is reshaping interiors more deeply than any aesthetic trend.
The new frontier is not in bold colors or complex textures — it lies in technical surfaces that are thin yet strong, discreet yet expressive, silent yet high-performing.

  • New Geometries of Living: Curves, Arches and Soft Volumes in 2025 Design
    12/12/2025 New Geometries of Living: Curves, Arches and Soft Volumes in 2025 Design

    For years, interior design celebrated straight lines and sharp rationality. But as homes became more intimate and introspective, a new aesthetic began to emerge — one rooted in softness, continuity, and emotional comfort. 2025 marks the consolidation of this evolution: curves, arches, and generous volumes define the new vocabulary of contemporary interiors.

  • Silent Materials: The Art of Designing Spaces That Don’t Make Noise
    12/05/2025 Silent Materials: The Art of Designing Spaces That Don’t Make Noise

    Contemporary design is entering what many describe as a post-visual phase. For years, interiors have been discussed in terms of color palettes, shapes, textures, and lighting. Today, the conversation expands to something subtler: the acoustic identity of a space, and the ability of materials to soften it.